Mike's Industry View - Issue #178
AI / Creativity
Barilla's Clever Spotify Playlists Last Exactly as Long as You Should Cook Pasta — www.adweek.com Eight playlists have been cleverly curated to match the ideal cooking time for a specific noodle.
Nike taps the comfort trend with the launch of Go FlyEase, a no-lace slip-on sneaker — www.cnbc.com Nike launches a pair of slip-on sneakers, hoping to enjoy the same momentum that some of its footwear competitors like Crocs have seen during the pandemic.
Business/Marketing/Adv
What next for the stars of online retail? — www.bbc.com Rory Cellan-Jones looks at Alibaba and Amazon and explores what their founders may do in the future.
Verizon bets big on Super Bowl with virtual Fortnite stadium, livestream concert — www.marketingdive.com
Superbowl meets Fortnite
Interestingness
Can you answer ‘what do you love?’ When it comes to work. — mbertozzi.com Let me start by thanking Jon Ghazi for sending over an article in about Ikigai, the Japanese view on how to have a long and happy life. Why did we discuss it, well when you leave work and start to talk to lots of people about what next, some very simple but powerful questions come…
Nestlé’s Smarties brand makes worldwide shift to paper-based packaging — packagingeurope.com Nestlé announced today that its popular Smarties brand is now using recyclable paper packaging for its confectionery products worldwide.
Wellness
The Pandemic Is Resetting Casual Friendships — www.theatlantic.com There’s a reason you miss the people you didn’t even know that well.
‘There’s huge cultural stigma around role of dads’: More men are requesting flexible working — digiday.com A RAPP U.K. survey of parents and carers showed the majority of new fathers in particular want more opportunities to share childcare.
Platform News
TikTok personal finance advice is going viral, but be wary — www.vox.com Personal finance advice is going viral on TikTok, from day trading to Tesla calls. Are they scams?
Pinterest reports strong revenue growth thanks to holidays, pandemic lockdowns — www.cnbc.com Pinterest reported fourth-quarter 2020 results Thursday.