Mike's Industry View - Issue #162
AI / Creativity
Imagine a Minecraft music festival in VR.
Analysis: Why Bvlgari's online store in SG shouldn't just be a replica of its boutique — www.marketing-interactive.com Instead of making a clear separation between online and offline luxury experiences, the experience should be one that involves both online and offline touchpoints.
Demand Soars for Food Delivery Companies. They’re Still Not Profitable. — www.barrons.com Bernstein analyst Sara Senatore did a deep dive on the outlook for profitability in food delivery.
Moving to only two "seasonless" collections, saying clothes need a longer life.
The Coronavirus Killed the Handshake and the Hug. What Will Replace Them? — time.com If social touch disappears, there’s no consensus on what will replace it. But one thing is little disputed: Social interactions are about to start feeling really weird.
TikTok is breeding a new batch of child stars. Psychologists say what comes next won't be pretty. — www.insider.com Psychologists warn that outsized social media fame may pose longterm problems for the teen influencers who have become celebrities online.
As Coronavirus Lockdown Rules Ease, Some Want to Keep Working From Home — www.wsj.com Employers are making plans to allow many of their staffers to continue working remotely when the coronavirus pandemic ends.
Instagram will share revenue with creators for the first time through ads in IGTV — www.theverge.com Ads will start showing up on Instagram’s IGTV product as the company begins working with creators like Lele Pons and Adam Waheed as well as brands like Puma, Ikea, and Sephora. It’ll share a cut of revenue with creators who make content and monetize it.
Facebook’s experimental app division has a new product out today called Collab that promises to deliver a new approach to collaborative music making. It will let you create music videos using up to three various videos, either ones recorded yourself or borrowed from other public posts.