Mike's Industry View - Issue #134
AI / Creativity
Millions of people uploaded photos to the Ever app. Then the company used them to develop facial recognition tools. — www.nbcnews.com Ever trains its facial recognition system with user photos and then offers to sell that technology to private companies, law enforcement and the military through Ever AI.
Nike uses AR to help you find the right fit for your sneakers — www.engadget.com
Nike has been experimenting heavily with augmented reality for a few years now, and the company is continuing to work on new experiences powered by the technology.
Business/Marketing/Adv
Burger King launches range of distinctly un-Happy Meals — www.creativebloq.com
Whereas McDonald's only caters to one emotion, Burger King has targeted five feelings with its 'Real Meal' range, and the majority of them are distinctly un-happy.
Disney put more than $400 million into Vice Media. Now it says that investment is worthless. — www.vox.com A now-familiar story: Investors say they overvalued a high-flying digital publisher.
Interestingness
Off-White™ Named World's Hottest Brand on Lyst Index Q1 2019 — hypebeast.com Off-White™ Crowned World's Hottest Brand for Q1 2019: While sneakers dominate the top 10 hottest products.
We asked a bunch of ten year olds how they use technology — www.wired.co.uk “I don't post things because I'm really aware of my personal details and stuff”
Platform News
Instagram Introduces Shoppable Influencers — www.nytimes.com The platform takes its next step into the future of e-commerce.
#1 app YOLO Q&A is the Snapchat platform’s 1st hit — techcrunch.com There’s a new teen app sensation. Anonymous question-asking app YOLO has rocketed to the #1 US app position just a week after launching thanks to Snapchat. Built on top of the Snap Kit platform, YOLO uses Snapchat for login and Bitmoji profile pics to let you add an “ask me anything” sticker to your Snapchat […]