Mike's Industry View - Issue #113
Starbucks opens its first in italy starting with milan, where bars are many and coffee is difficult to top. So how to infiltrate the motherland of coffee?
Just Eat, Ocado and BrewDog join the club as the UK's 75 most valuable brands are revealed — www.marketingweek.com Online retailers, food services and betting sites account for the majority of the new entries in this year's ranking of the UK's 75 most valuable brands, while supermarkets and car marques slip.
Amazon is experimenting with a new tool called Scout designed to help shoppers better figure out what they want to buy in a more visual fashion.
The future of food: what we’ll eat in 2028 — www.sciencefocus.com Future menus may involve less meat and dairy, but we could have customised diets, outlandish vegetables, robot chefs and guilt-free gorging instead.
No Apple Presenter Speaks for Longer Than 10 Minutes, and the Reason Is Backed by Neuroscience — www.inc.com Change voices frequently to keep your audience from getting bored.
Media regulator’s chief seeks action to prevent online harm.
Instagram is supposed to be friendly. So why is it making people so miserable? For a growing number of users and mental health experts, the positivity of Instagram is precisely the problem, with its relentless emphasis on promoting ‘perfect’ lifestyles. Should everyone just stop scrolling?