Mike's Industry View - Issue #100
Creativity
Amazon made a special version of Alexa for hotels with Echo speakers in their rooms — www.theverge.com
Alexa for Hospitality will be distributed to hotels, vacation rental spaces, and other locations. The Alexa experience will be tailored to each location, so guests will be able to order room service, request a housekeeping visit, or adjust room controls through voice, with an Echo in their room.
Business/Marketing/Adv
Unilever Demands Influencer Marketing Business Clean Up Its Act — www.wsj.com Using personalities popular on social media for promotion may be a hot marketing technique, but it also has a downside, according to Unilever, one of the world’s biggest advertisers.
Interestingness
The Legend of Nintendo — www.bloomberg.com With the Switch, the 130-year-old gaming giant has once again turned reports of its demise into Nintendo Mania.
The World’s 50 Best Restaurants 2018: the full list of winners — www.standard.co.uk
From Tokyo to New York, Mexico to Shanghai, industry leaders and masterminds gathered to attend three days of talks, events and feasting, culminating in the glitzy ceremony at Bilbao’s Euskalduna Palace.
Video
Instagram’s IGTV could soon challenge YouTube’s dominance — www.engadget.com
Instagram was born as a simple photo-sharing app in 2010, but it began moving into video in 2013, when it started letting users upload short clips. Now, five years later...
The Netflix Binge Factory — www.vulture.com
Netflix is hiring everybody in and out of Hollywood to make more TV shows than any network ever has, and it already knows which ones you’ll like.
Platform News
How Twitter Made The Tech World's Most Unlikely Comeback — www.buzzfeed.com A bird emerges from the ashes.