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Mike's Social Video View - Issue #47

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This will be your last issue for two weeks, normal service will resume Friday 14th April. Until then,
 

Mike's Industry View

March 24 · Issue #47 · View online
Creating connections between consumers & commerce michael.litman@mediamonks.com

This will be your last issue for two weeks, normal service will resume Friday 14th April. Until then, enjoy! 

Burst Insight
Sleeve sponsorship & 19 other ways sports clubs can cash in on the brand value of their social video
Social Video
How the Financial Times gets people to share more videos
Coke follows McDonald's by axing YouTube show
Twitter
Twitter explores subscription-based option for first time
NFL 'Intent On Staying Contemporary' With Technology After Streaming Games On Twitter
Instagram
Instagram now has more than 1M advertisers, doubling in past 6 months
Snapchat
Inside Hearst's turbulent quest to build a Snapchat brand
20 Snapchat Spectacles Examples From Sports Teams, Players, Fans and Brands
Marketing/Advertising
Adidas chief casts doubt on TV ads: ‘digital engagement is key for us’
How Daily Express publisher Northern and Shell centralizes video production
How the New York Times' mobile-first strategy has turned millennials into its biggest audience
That's all folks!
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