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Burst Insights: Social Video View - Issue #26

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Mike's Industry View

October 10 · Issue #26 · View online
Creating connections between consumers & commerce michael.litman@mediamonks.com

All Things Social Video
Gartner: Social media advertising set to double
Videology studies impact of mobile video on brand lift
Facebook’s inflated video metrics signals a need to define what a 'view' is
All Things Twitter
What would a Twitter acquisition mean for marketers?
Twitter Amplify gets upfront advertising deal with CW and Ford
Why Twitter’s NFL numbers don’t matter yet
All Things Instagram
Instagram At 6: Kevin Systrom On Moments, Mission, Ads, And Stories
Instagram Stories has 100 million daily active users after just 2 months
All Things Snapchat
Snapchat launches post-roll ads, Story Playlist that loads favourites in bulk
MTV is creating three Snapchat Discover series
'Economist' Joins Snapchat Discover To Reach Younger Demos
All Things Marketing/Advertising
What McDonald’s has learned from its failed YouTube channel
The micro-influencer bubble is about to burst
That's all folks!
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